H2 Launch Comprehensive US Interactive Gambling Report

Posted on 22/03/2012 in General News

H2 Gambling Capital today announces the release of their highly anticipated US market report. H2 personnel have been involved in the global interactive gambling sector since the first interactive company launched over a decade ago. During this time H2 have been involved in all major markets including activity in the US both before and after the industry changing events of UIGEA in October 2006.

We have provided intelligence to operators, service providers, investors, analysts, lobbyists, governments, politicians, start-ups and market leading companies both in the US and around the world. H2 have brought this wealth of knowledge together to create a fully comprehensive US market report.

The US market has the potential to become the largest interactive poker market in the world but the market is unique and complex, with law makers, lobbyist, tribes, lotteries and large casinos traditionally opposed to interactive gambling. However over the last few years the opinions of these organisations have changed as has the stance of the government with regulation looking increasingly likely. In this report H2 look to steer interested parties in the right direction and avoid many of the pitfalls which have stifled progress in newly regulating markets.

Interactive Poker Market Share by Region - 2011

Source: H2 Gambling Capital

Today the US poker market accounts for 8% of global interactive poker. With just the 12 leading states regulating interactive poker the share will grow to 28% over a five year period and has the potential to even surpass Europe in a best case scenario.

Global Interactive Poker Market Share by Region Under Permissive US Regulation (Top 12 States) – First Full Year

Source: H2 Gambling Capital

Over the last 3 – 4 years the interactive gambling market has been looking towards US as one of the main industry growth drivers. Finally it looks as though this may be a possibility but the market is unlike any other, how will it evolve and who will be the winners and losers?

The winners in the US interactive gambling market have the opportunity to become dominant in the global interactive market due to economies of scale and liquidity which the US winners will benefit from. In the medium to long term interactive gambling companies will find it very difficult to compete without the scale, cash and liquidity that the US market provides. Indeed following UIGEA PokerStars and FullTilt became the market leaders off the back of the US market and it is expected the same will happen in a future US regulated market.

H2 has spent the last 6 months compiling a report to cover all important aspects of a US interactive gambling market from market size, operational logistics, state by state analysis to potential winners and losers, prospective partners and the role of US brands.

This report looks to give operators, suppliers and investors the edge in a market which is on the verge of opening and one which few can afford to not be involved in. At the same time the report covers the uncertainties surrounding the market and explains why stakeholders should not over anticipate.

Land of iGaming Opportunity in a comprehensive and authorative report written in consultation with a number of US legal experts and many key players in the US and European market place, along with H2’s 15 years of experience of analysing the global land based and interactive gambling sectors. The report looks to assess and analyse the probable opening of the US market, what likely scenarios will take place and who will emerge as the winners and losers. Each state is analysed as to their potential with the main contenders being categorised and valued. The report looks at potential operational and ecosystem issues and in addition Includes five year forecasts for a regulated poker market under a number of scenarios along with detailed data on the current US gambling industry.

Land of eGaming Opportunity is available NOW for £1,650 ($2,700) + VAT in the UK

Further Information regarding the report can be found at here or by contacting reports@egrmagazine.com

For Further Technical Information

Contact: Joel Keeble

Telephone: +44 7810 006157

Email: joel.keeble@h2gc.com